Tag Archives: personal care

Something extraordinary

24 Oct

I used to have a saying stuck up on my wall:

‘Live an ordinary life extraordinarily.’

Graphic designer Jessica Ettridge must have connected with that too for her project Extraordinary. She selected a few products that we use every day: soap, a toothbrush, scourers; products where we perhaps do not give much thought to the way they were made or our use and consumption of them. Jessica explains that her project is about enhancing our appreciation of everyday projects. That’s a sentiment that sits well with sustainability. Imagine if we gave the same appreciation to everything we use, to every object we touch. Imagine if we re-invested them all with the extra-ordinary.

 

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Nudging towards saving water

16 Jul

Heard of KOREFE – Kolle Rebbe Form und Entwicklung? That’s the Hamburg-based Design and Innovation Agency that created the brand Stop The Water While Using Me for which it received the Red Dot 2010 Best of the Best award (and quite a few more too). Where best to grab us and nudge us to stop using so much water? In the bathroom! And that’s where the range of products by this company are typically used, as are yesterday’s soap and the-day-before-yesterday’s soap.

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Nudging towards sustainable palm oil

15 Jul

Nutella has it, so do many, many biscuits, snacks, breads, cakes, confectionery fillings, ice cream, processed cheeses, and more. And that’s just the food applications of palm oil. It’s also a typical ingredient in the production of soaps, detergents, pharmaceutical products, cosmetics and more. The Big Ecological Issue is the grand scale of the plantations necessary to produce all this palm oil for global consumption and the concomitant destruction of wild habitats. You can read up more in dossiers and campaigns run by the major NGOs such as WWF, Greenpeace, Rainforest Action Network and also the Orangutan Project and on the Say No To Palm Oil site.

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Publicity and pressure around this issue have given rise to a roundtable on more responsible palm oil production, the RSPO, though the issue stays highly controversial. There is now a small supply of alternatively produced palm oil, which is used, for example, by the manufacturer of the soap we are presenting in today’s entry: Sustain. Whereas yesterday’s soap showed you melting glaciers and icebergs, today’s soap shows and tells you about the critically endangered animals you help save by using it – clean hands + cleaner conscience?sustain-06_klein05_01_11_sustain6_klein

Sustain is a soap made with 100% sustainable palm oil. Simon and the Treasure Studio in Harrogate, UK, developed three characters based on redlisted animals (Bornean orangutan, Malayan Tiger, Papuan Monitor Lizard). Copywriter Chris Miller created some lovely copy that gave each animal real personality and also highlighted their plight. More beautiful soaps in more beautiful packaging here.

Products designed to nudge us

14 Jul

There is a growing palette of products designed with a double brief – besides fulfilling their usual product  requisites, they should also nudge us towards more sustainable behaviour. The personal hygiene products category seems to be a popular one for these designs, no doubt because of their frequent, if not daily use. Here’s an example of hand-crafted soap, inspired by melting glaciers and icebergs.

a_glacier_adrift_soap_william_lee a_glacier_adrift_soap_william_lee_4b-thumb-468x310-68793The soaps were designed by William Lee, you can see more of his stuff over at Industrial Strength while the soaps are sold over at Young Stellar Object. About the glacier soaps Lee is quoted as saying, “I wanted to create something that was unattainable to many. To transport a piece of iceberg straight from the Arctic to your hands. When you hold it, it looks and feels like a precious jewel. Something you want to guard and protect.”